Building a Marketing Funnel

Presentation given at the annual conference for the National Council on Education for the Ceramic Arts in 2019 held in Minneapolis, MN.

For more information please visit: www.nceca.net

Presentation by Paul Blais

“How do I find MY customers?” So many artists are asking this question. A marketing funnel is the answer. A funnel helps to guide people from not knowing you, to buying from you, and becoming a repeat customer. Using social media you can build a marketing funnel to grow your audience and sales.

Source: WatchNCECA