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Ceramic artists: you probably think there are three ways to make money. Selling pots. Teaching classes. Maybe Etsy, if you’re feeling adventurous.
There are at least 97 more.
In this video, I’m walking through 100 different ways ceramic artists and potters can actually earn an income — from the obvious (yes, selling your work) to the ones almost nobody talks about (kiln rentals, design licensing, prop styling, public art grants, and more). I currently run 15–20 income streams myself, and this list comes from real experience — my studio practice, my workshops, my online courses, and years of watching what actually works for other ceramic artists too.
If you’ve ever been told “you can’t make a living as a potter” — or you’ve quietly told yourself that — this one’s for you.
⏱️ TIMESTAMPS
00:00 – Can ceramic artists actually make a living? (the debate that started this video)
02:00 – The 7 types of physical products you could be making
08:00 – Direct-to-consumer sales: your website, Instagram, Etsy, 1stDibs, Palm Street & more
14:00 – Retail & stockists: consignment vs. wholesale, explained
18:00 – Wholesale & trade channels (Faire, trade programs, retail contracts)
20:00 – Galleries, exhibitions & representation
21:00 – Commissions, custom work & designer collaborations
24:00 – Markets, fairs, pop-ups & studio sales
26:00 – Corporate gifting & hospitality partnerships
27:00 – Teaching & knowledge-sharing — in person, online, 1:1, mentorship & speaking
33:00 – Subscriptions, memberships & Patreon
35:00 – Content monetization — YouTube, sponsorships, affiliates & podcasts
38:00 – Digital products, licensing & brand collaborations
41:00 – Producing materials, tools, kits & test tiles
43:00 – Running a studio (and working in someone else’s)
45:00 – Grants, residencies, awards & crowdfunding
49:00 – The real takeaway: don’t put all your eggs in one kiln
🎓 GO DEEPER ON THE CRAFT SIDE
Two of the income streams I mention — teaching and digital products — are things I do myself, and they’re built on what I teach inside my own courses:
→ The Glaze is Lava: https://www.loramceramics.com/the-glaze-is-lava-course
→ Textures in Ceramics: https://www.loramceramics.com/textures-in-ceramics
📌 Want my actual glaze recipes and test results? I post 20–40 of them every month on Patreon ($15/month): https://www.patreon.com/c/MariaLoram
📋 FREE DOWNLOAD
I turned every income stream from this video into a checklist so you can actually sit down and map out which ones fit YOUR practice. Grab it free on the blog:
http://loramceramics.com/blog/100-ways-to-make-money-ceramic-artist
Come say hi:
Instagram → https://www.instagram.com/loram.ceramics/
Website → https://loramceramics.com
#CeramicArtist #PotteryBusiness #MakeMoneyAsAnArtist #CeramicsBusiness #PotterLife #HandmadePottery #ArtistIncome #CeramicsCommunity #SellYourArt #PotteryTips #CeramicsMentorship
Loram Ceramics Youtube Channel
